Over the last two years, we have seen green initiatives from watch companies like the introduction of recycled plastic straps but now Alpina has tied up with start-up watch brand Gyre Watch to create a new line of watches featuring a composite case made from recycled oceanic plastic and glass fiber.
The first watch in this collaboration is the new Seastrong Diver Gyre Automatic. It features a composite case that is 70 percent plastic debris derived from fishing nets collected in the Indian Ocean and strengthened with fiberglass. The case is a result of Alpina’s partnership with Gyre Watch, a Dutch micro-brand set up this year with the hope of raising awareness about ocean pollution and creating watches made from oceanic plastic waste. Gyre Watch is the handiwork of Dutch journalist Bernard Werk and the brand’s first model the Gyre SeaCleaner is currently available via the crowfunding Kickstarter platform.
As mentioned earlier, the Seastrong Diver Gyre Automatic line is the beginning of a long-term collaboration between Gyre Watch and the Maison. It comes in five variations, two sizes – 44 mm and 36 mm, and three dial finishes. The Seastrong is a descendant of the Seastrong ‘10’, a watch Alpina made in the 1960s. While the original was capable of reaching depths of 200 meters, the updated Seastrong is good for 300 meters.
The case is made from matt black composite case (70 percent PA6 thermoplastic and 30 percent fiberglass). Water-resistant to 300 meters, the case is fitted with a unidirectional black PVD steel bezel with black luminous markers. The 44 mm case is 12.5 thick and is fitted with a screwed-in crown and an engraved caseback. The 36 mm case is 11.75 thick and has the same feature as the 44 mm case.
The dials are available in shades of blue or dyed mother-of-pearl (for the 36 mm) and luminous hour markers and hands. Both the 44 and 36 mm versions have a date window 3 o’ clock. The watches are paired with NATO-style straps made from recycled plastic bottles. In addition, Alpina is offering a black vegetable leather strap comprised of recycled apple waste with every men's model.
All watches are powered by the same movement - the self-winding AL-525, which is Alpina’s version of the top-grade Sellita SW-200. A 4 Hz movement, it features a branded, black PVD-coated rotor and comes with a 40 hour power reserve. All variants are limited to 1,883 pieces each, in reference to the year that Alpina was created. They will be presented in an exclusive and eco-friendly gift set comprising an inner box of FSC Mix paper housing a case made entirely from recycled plastic (ABS) with lining made from recycled plastic bottles (rPET).
The watches will be available from June 8, which is fittingly World Oceans. While the 44 mm version is priced at €1,395, the 36 mm version is €1,295.